As Gore's experience demonstrated, Democrats ignore these attacks at their peril: Not only do such attacks confirm the preconceptions of Republicans but they shape the thinking of undecided voters and even of Democrats. One of the most frightening experiences I have had in recent years in talking with rank-and-file Democrats is the extent to which they unconsciously internalize right-wing propaganda. To add insult to injury, too many Democrats have a tendency to blame the victims of these smears -- their own leaders -- rather than addressing the root of the problem. For instance, when Senator Daschle made the factual statement that "failed" diplomacy had led to war with Iraq, right-wing media accused him of siding with Saddam Hussein. The ensuing controversy caused many Democrats to think Daschle had put his foot in his mouth.

With the right-wing media now a seemingly permanent and defining feature of the media landscape, if Democrats cut through the propaganda and win back the White House in 2004, they still face the prospect of being brutally slammed and systematically slandered in such a way that will make governing exceedingly difficult. There should be no doubt that the right-wing media's wildings of 1993 -- which led to Clinton's impeachment four years later -- will be replayed over and over again until its capacities to spread filth are somehow eradicated.